19.10.2018

Patek Philippe launched its new Twenty~4 Automatic with an international event in Milan

To unveil its totally new self-winding mechanical watch, a stylish timepiece that accompanies the lives of modern, active women, Patek Philippe organized two exclusive soirées in the Italian metropolis for culture, fashion, and design. The first event on October 10 hosted media representatives from all over the world. The second soirée on October 11 was reserved explicitly for an all-female audience of customers and watch enthusiasts.
The very latest Patek Philippe creation, a timepiece of timeless elegance, was unveiled in luxurious, floral, and decidedly modern surroundings accentuated with a performance by artist-designers. The guests were able to try on the five first models of the Twenty~4 Automatic, watches with round cases in stainless steel or rose gold, adorned with diamonds, and with dials of various colors.
The guests also had the opportunity to acquaint themselves with the rich tradition of Patek Philippe ladies’ timepieces exemplified by a fascinating selection of exhibits borrowed from the Patek Philippe Museum in Geneva. The two evening events were livened up with animated displays related to haute couture, music, art, and culture.
The new Twenty~4 Automatic was launched within the scope of an international event organized especially for this purpose and is being accompanied by an exclusive advertising campaign. This emphasizes the significance of the ladies’ watch segment at Patek Philippe – as well as of the new self-winding ladies’ watch that responds to all expectations of modern women.
Sandrine Stern
(Head of Creation)

Patek Philippe is launching a totally new self-winding mechanical wristwatch for ladies that accompanies the lives of modern, active women in style: the Twenty~4 Automatic. Join the manufacture’s Head of Creation Sandrine Stern to discover the design and philosophy of this distinctive, refined, and timeless watch.

The Twenty~4 Automatic is a new paragon of feminine elegance. It is available in stainless steel or rose gold with an exclusive complement of diamonds and dials in various colors.

Sandrine Stern
(Head of Creation)

Patek Philippe is launching a totally new self-winding mechanical wristwatch for ladies that accompanies the lives of modern, active women in style: the Twenty~4 Automatic. Join the manufacture’s Head of Creation Sandrine Stern to discover the design and philosophy of this distinctive, refined, and timeless watch.

The Twenty~4 Automatic is a new paragon of feminine elegance. It is available in stainless steel or rose gold with an exclusive complement of diamonds and dials in various colors.

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